Want to Be Successful in Business? Consider Your Motivations

By Kelly Spors

A new study looks at what motivates people to succeed, and the findings are rather surprising: People who are motivated directly by what they do—rather than by other less-direct factors such as money or prestige—are most likely to reach their goals.

In a paper published in the Proceedings of the National Academy of Sciences, Yale business professor Amy Wrzesniewski and Swarthmore College psychology professor Barry Schwartz explain how they analyzed data from 11,320 West Point cadets over a decade and asked them to rate their various motivations for enrolling. Among the common motivations: a better job later in life, …read more