This session will provide you with everything you need so your emails are professional, powerful, and productive. We’ll explore legal implications, organization, opening lines, subject lines, writing style, and tone. And you’ll learn why it is a mistake to apply letter writing techniques to an email.

ONE-DAY WORKSHOP

For 6 to 20 participants at your place of business

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WORKSHOP DESCRIPTION

Emails are an essential communication tool in the workplace. Yet few people have had formal training in this area. This one-day workshop explores how people read emails and how you can increase your chances of getting quick action on your messages. We will also review techniques for improving the tone of your messages.

WHO SHOULD ATTEND:

  • Anyone who uses email to communicate in the business world

YOU WILL LEARN TO:

  • Master email conventions, such as jargon and etiquette
  • Project a professional image
  • Build clear, concise messages
  • Give visual variety to your email through formatting and fonts
  • Avoid the most common grammar and punctuation errors
  • Write persuasive emails that encourage people to act quickly

COURSE OUTLINE

Introduction

  • How today’s business people read email
  • Why email is the most difficult form of communication
  • Email etiquette
  • The legal ramifications of email messages
  • When to email, fax, phone, meet or text message

Email Writing Style

  • 7 deadly sins to avoid in email writing
  • Emphasizing good news/de-emphasizing bad news
  • Using active versus passive voice
  • Understanding the three tones of business writing

Grammar

  • Avoiding the three most common grammar errors
  • Eliminating run-on and fragment sentences

Tone

  • Understanding your “voice” in messages
  • Learning techniques to deliver a reader-friendly message

The Organization of Emails

  • Understanding how your messages get read
  • Getting to the point quickly
  • Writing powerful messages
  • Structuring your message

METHODS TO BE USED:

This workshop involves the participants in discussions and in written exercises to reinforce new thinking with regard to emails.

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Course Code: WBJ703

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